Smokers in Italy's financial and fashion capital of Milan risk being fined for lighting up on city streets or crowded public areas, after the country's toughest ban came into effect on Wednesday.- Cheap smokes - Italy's first national smoking ban,

Smokers in Milan, Italy’s financial and fashion capital, risk fines for lighting up on city streets or in crowded public areas following the enforcement of the country’s toughest smoking ban, which came into effect on Wednesday.

Cigarettes have long been associated with fashion so much so that lit cigarettes remain an occasional feature of runways. Smoking, like the color black, seems to never go out of style in the fashion world.