"The name change to Chilean Sea Bass is a playful reminder to adult snackers ... that the fish-shaped snack made with 100% real cheddar baked goodness is still a go-to choice." ...

The food company on Oct. 23 launched Pepperidge Farm Chilean Sea Bass Baked Snack Crackers, a limited-time promotional offering aimed at making the fast-growing Goldfish brand more appealing to ...

If you went fishing for some “Chilean Sea Bass Crackers” you might be stuck at the dock for a while. Goldfish announced that it would be temporarily changing its name to appeal to adult consumers.

The Goldfish cracker is getting a new name. Beginning Wednesday, the baked cheese snack popular among children will be known as Chilean Sea Bass Crackers. But only until Oct. 30. Fans of the ...

The Pepperidge Farm snack will still feature its baked cheddar crackers ... the vice president of Goldfish, told CNN. “Chilean Sea Bass” labeled Goldfish bags will only be available to ...

The snack that smiles back is going through an identity change. Goldfish crackers will temporarily be known as Chilean Sea Bass Crackers, the company announced Wednesday. The popular cheddar ...

The Pepperidge Farm snack brand is tweaking its name for a limited time to “Chilean Sea Bass,” a more grown-up title, the Campbell’s Company announced Wednesday. It’s part of a strategy ...

The cheesy crackers will be called Chilean Sea Bass temporarily, to try to court Millennials and Gen Z’ers. “We know the love for Goldfish spans all ages. Chilean Sea Bass is a playful nod to ...

That's right. Goldish is now Chilean Sea Bass. The snack, initially made for adults, has morphed into a longtime kids' option. And the Pepperidge Farm-owned brand just can't have that be the only ...