Apple reportedly conducted internal studies showing Apple Intelligence is two years behind ChatGPT, but that may not matter.

Ahead of it rolling out to users, Tim Cook says that Apple Intelligence is already changing lives — including his own.

We sampled a variety of store-bought apple ciders to determine which ones are worth including in your family traditions and ...

The CEO of the world’s most valuable company led two of the biggest product launches of his tenure this year—and believes ...

Apple CEO Tim Cook addressed ongoing concerns about the firm being behind in AI in arguably the best possible way.

Apple Intelligence will make its debut later this month, much later than other companies like Google. That's OK, says Apple ...

Tim Cook responds to questions over Apple’s AI plans as world waits for iPhone’s new features - Apple may be late to new ...

Cook says that the first thing he does when he wakes up is check his iPhone, which sits atop is nightstand in silent mode. His typical wakeup time is before 5 a.m. everyday, leading to closing his ...

Apple CEO Tim Cook uses several products from his company daily. While testing Apple Intelligence, Cook saw a key feature ...

We already know that a new iPad mini is on the way; Apple confirmed that less than a week ago. It’s going to be packed with features and powered by the A17 Pro chip, the same one used in the iPhone 15 ...

Ben Lovejoy is a British technology writer and EU Editor for 9to5Mac. He’s known for his op-eds and diary pieces, exploring his experience of Apple products over time, for a more rounded review. He ...