If you went fishing for some “Chilean Sea Bass Crackers” you might be stuck at the dock for a while. Goldfish announced that it would be temporarily changing its name to appeal to adult consumers.

Goldfish, the fish-shaped cheddar crackers made by Pepperidge Farm, has temporarily changed its name to Chilean Sea Bass in hopes of appealing to "sophisticated" adults who "think Goldfish are ...

The fish-shaped cracker brand wants to appeal to adults, so it’s changing its name for the first time ever to something much ...

Chilean Sea Bass is a playful nod to adults that the iconic fish-shaped snack is for grown-up tastes too,” Danielle Brown, Vice President of Goldfish, said in a statement. And don’t worry ...

"We know the love for Goldfish spans all ages. Chilean Sea Bass is a playful nod to adults that the iconic fish-shaped snack is for grown-up tastes too," Goldfish Vice President Danielle Brown ...

"Chilean Sea Bass is a playful nod to adults that the iconic fish-shaped snack is for grown-up tastes too," said vice president of Goldfish, Danielle Brown. In case it wasn't clear already ...

Goldfish wants to appeal to adults, so the fish-shaped crackers brand is changing its name-- well, kind of. The popular snack will temporarily be called Chilean Sea Bass crackers. Danielle Brown ...