Oral care brand Listerine relaunched itself as alcohol-free mouthwash leader in Colombia with a cross-media strategy focused on mobile. Oral care brand Listerine wanted to relaunch itself as the ...
there's no factual basis showing a direct link between Listerine and cancer—and the studies cited in the lawsuit aren't that extensive by any means. The main study cited was of just 59 men to see if ...
It actually wasn't marketed for bad breath until the 1970s!" And with so many helpful ingredients in Listerine — such as thyme, eucalyptus, and alcohol — it's no wonder this product is being used in ...
However, Listerine is only around 20% alcohol, which isn’t nearly enough to destroy all the bacteria in your mouth. It is, instead, likely used as a preservative and carrier for the other active ...