Today, Jan. 5, MAC released Nudes, a line of 19 silky matte, soft-focus matte, shiny sheer, and sleek satin MACximal Lipsticks, along with a new deep brown-mauve lip liner, Cool Spice.

2025 is the year we're going nude, people... You heard it here first! And I know what you're thinking: Nude? As in naked? In ...

Mac Cosmetics is differentiating its new application from other makeup brands’ mobile offerings by opting to hone in on rewarding existing loyalty members with tiered benefits, personalized ...

Nicki Minaj Collaborated with MAC Cosmetics to create two lipstick shades. In this video I will be doing a makeup look inspired by Nicki Minaj and I will swatch/apply BOTH lipsticks.

Our objective was not just increasing the online sales but also drive traffic to MAC Stores. In this campaign, we aimed to increase foot traffic in stores, giving free lip demo services and increase ...

Sabrina Carpenter, Camila Cabello, and Meghan Markle's makeup artists weighed in. We've been in an age of " no makeup makeup " for the last few years, so when I went backstage at NYFW to scope out ...

If you’re looking to up your cosmetics game, we have a round-up of some of the best new products on the market, from Everyday Essentials by Real Techniques to a fabulous lip kit from Mac and a ...

MAC Cosmetics released multiple beauty products inspired by the show, including eye shadow, blush, lip gloss, and brushes. I tried three of the items myself and felt almost as if I had entered the ...