Goldfish announced it would be changing its name to Chilean Sea Bass to appeal to older snackers. Goldfish's parent company Pepperidge Farms announced that the "snack that smiles back" would be ...

Despite rebranding as a popular seafood menu item, the recipe and appearance of the ... told CNN. But the Chilean Sea Bass snacks won’t appear on shelves: Bags featuring the branding are only ...

Goldfish, the fish-shaped cheddar crackers made by Pepperidge Farm, has temporarily changed its name to Chilean Sea Bass in hopes of appealing to "sophisticated" adults who "think Goldfish are ...

Despite rebranding as a popular seafood menu item, the recipe and appearance of the ... told CNN. But the Chilean Sea Bass snacks won't appear on shelves: Bags featuring the branding are only ...

The snack that smiles back is going through an identity change. Goldfish crackers will temporarily be known as Chilean Sea Bass Crackers, the company announced Wednesday. The popular cheddar ...