6. Actively court a new audience Some 90% of dieters are women, as are 90% of Weight Watchers clients. However, the company has noticed growing interest among men to lose weight and so is capitalizing ...

For a business that now sees itself as being all about wellness and not just shedding pounds, the company formerly known as Weight Watchers looks like it has been on a crash diet. In the second ...

Weight Watchers (WW), now known as WW International, has been a leading weight loss program for decades, providing support, resources, and community to millions of people worldwide. WW is adapting ...

Weight Watchers shares have gained after naming DJ Khaled as its new social media ambassador. The American music producer will be documenting his weight loss on his social media channels.