The first week of the year saw advertising campaigns capturing a range of emotions and innovative approaches, from humour and ...

McDonald’s is flexing its marketing muscles with a new campaign to spotlight its McValue platform enlisting none other than ...

Digital advertising leaders share how the DPDP Act’s regulations could compel brands to innovate responsibly, emphasise ...

Vinaika has been an integral part of Mahindra & Mahindra for over three years. Prior to his recent elevation, he served as ...

The collaboration aims to enhance AI integration across vehicles, factories, and operations, driving smarter, safer, and more ...

The company notably increased its advertising and marketing spends by 4% to ₹386 crore, signalling its focus on expanding ...

This partnership seeks to elevate Punjabi music in Canada, foster emerging talent, and amplify South Asian artists' voices, ...

Apple has denied claims that it allows advertisers to target users based on Siri recordings, issuing a statement on Wednesday ...

WPP has announced a new policy requiring staff to work in the office at least four days a week starting April. This marks a ...

To make sustainability a core value in 2025, experts highlight actionable trends like regenerative marketing, circular ...

Ishaan Khatter, as indē wild's brand ambassador, embodies the brand's core values. Through this partnership, the brand ...

The company’s profits rose 82.8% to ₹316.95 crore and revenue from operations grew 14.8% to ₹2,689.69 crore. This marks the ...