Italian wine producer Torti Wine confirmed it would no longer sell the product in the UK following the complaint. But it disagreed Hello Kitty was a children’s toy brand: and said it was popular with ...
Launched in 2009, Torti Wine’s Hello Kitty line has been a fixture in speciality UK retailers for years. However, due to a recent regulatory decision by The Portman Group, these wines will soon be ...
The Portman Group has upheld a complaint against a Hello Kitty branded wine from Italian producer Torti Wine. The complainant cited appeal to under 18s, calling Hello Kitty “a children’s toy brand”.