Axe is driving hype and excitement around its fine fragrance range with the debut of two exclusive limited-edition cans, ...

Set to Bizarrap’s remix of ‘What Is Love’, the advert, created by Lola MullenLowe, bucks the short-form content trend ...

Liam Payne gushes over son Bear and claims he 'looks like a mini me' ...

David Axe is a journalist and filmmaker based in Columbia, South Carolina. He joined Forbes in 2020, and currently focuses on Ukraine.

Finally, we’ll tell you how to wear them to maximise longevity, sillage, and projection. Pros: If you’re looking for a do-everything cologne to wear daily and on any occasion, this is it. Intense ...

In this episode of Underscored Explores, we dive into the world of sneakers. We go thrift shopping for kicks, learning expert ...

Lynx Africa is a fragrance from the Lynx brand, which is known as "Axe" in most of the world. In the UK and Australia, "Lynx ...

We asked Underscored editors for all their favorite fall and winter gear recs from REI just in time for the cold season.

Fragrance advent calendars (much like beauty advent calendars) are one of the single-most effective ways to try a selection of fragrances for less, and discover scents you may have never thought to ...

Finding the right perfume for you is not an easy task and your choice in fragrance can say a lot about you as a person and the types of people you attract. Whether you have a classic go-to scent, or ...

Young men are trending in the fragrance industry. Products traditionally catered to adults are being consumed by adolescents at record rates. While some tween and teen girls are busy stocking up ...