Third-party sellers on Amazon's marketplace are significantly outspending established brands on bottom-of-funnel advertising, according to new data from e-commerce analytics firm SmartScout.

How is morality understood in the marketplace? Why do brands speak out about certain issues of injustice and not others? And what is influencer culture’s role in social and political activism? Big ...

Mavis Discount Tire offers top tire brands such as Bridgestone, Continental, Cooper, Goodyear and Firestone. Customers can schedule an appointment online for many different auto and tire repair ...

Pirelli North America launched its brand-new Scorpion XTM line, designed to meet the demands of electric, plug-in hybrid, and internal combustion engine trucks and off-road vehicles.… October 25, 2024 ...

The Kern County Coroner’s Office identified a teenager killed after a crash in the canal on Cottonwood Road in September.

The tariff question loomed large for the fashion and beauty industry in the days after the presidential election. On the campaign trail, president-elect Donald Trump proposed a 60% tariff on goods ...

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BAKERSFIELD, Calif. (KBAK/KBFX)- — The CSUB women’s soccer team fell to No. 3 UCSB via penalty kicks in the Big West Conference championship, 2-2 (8-7). It was the first time a CSUB athletics ...

This year, Shah Rukh Khan didn’t greet fans on his birthday on November 2, as has been the tradition for years. However, his fans were not disheartened as he managed to have a fan interaction ...

A pedestrian was struck and killed by a Toyota pickup truck on China Grade Loop Wednesday morning, according to California ...

The Cal State Bakersfield women’s soccer team got the absolute most out of its incredible run in the Big West Conference Tournament, even in the championship match-up they lost to UC Santa ...