Well, he knows of course that being in a rock band can be fun, but having a brand is what creates longevity, and money. What ...

Environmental concerns and ethical considerations are influencing purchasing decisions; what’s top of mind for consumers should be reflected in organizational strategy.

Incorporating promotional products into your marketing strategy can significantly elevate your brand presence and customer ...

Bonvicini had never sold clothing before, so she relied on her best "guesstimation" to set the price for her first sale at ...

The company launched the epic goods brand with bottled water in March 2024 before expanding into additional products, including various snack options like packaged nuts and gum. Over the last quarter, ...

Kate Assaraf is not into growth, growth, growth. Yet she's built a 7-figure business that sells its plastic-free bars in more ...

Behr Paint Company was deemed the most trusted paint brand in America by “Newsweek” this year ­­–– and for good reason.

A U.S. bankruptcy judge has approved a sale of Tupperware Brands. The move paves the way for the iconic food storage company ...

Medina, Ohio-based RPM International Inc. (RPM), a $7.3 billion, multinational company, has acquired Simandre-sur-Suran, ...

As luxury fashion brands see their pandemic boom fade, some are looking to boost their exposure by collaborating with sports ...

but in order to turn a brand like this around with proper business principles and our ability to manufacture this in-house, ...

Water technology company AO Smith India has finished the acquisition of Hindustan Unilever’s water purification business ...