The campaign reinterprets the 1985 Levi’s launderette advert, starring British model Nick Kamen stripping down to his boxers, which reignited Marvin Gaye’s I Heard It Through The Grapevine track.
The ad is set to Marvin Gaye’s “I Heard it Through the Grapevine.” The new version places Beyoncé, dressed in the brand’s Essential Sporty T-shirt and 501 ’90s jeans, undressing down to ...