Instead of appealing to the typical kid of a consumer for the cheddar cracker, the Pepperidge Farm snack is going for a more sophisticated image with a (temporary) new name: Chilean Sea Bass. Though ...

The iconic orange Goldfish snack is getting a new name: Chilean Sea Bass. Fret not, the recipe is still the same, and the name change is only temporary. “Chilean Sea Bass are just like regular ...

Despite rebranding as a popular seafood menu item, the recipe and appearance of the ... told CNN. But the Chilean Sea Bass snacks won’t appear on shelves: Bags featuring the branding are only ...

Goldfish announced it would be changing its name to Chilean Sea Bass to appeal to older snackers. Goldfish's parent company Pepperidge Farms announced that the "snack that smiles back" would be ...

If you went fishing for some “Chilean Sea Bass Crackers” you might be stuck at the dock for a while. Goldfish announced that it would be temporarily changing its name to appeal to adult consumers.

The snack that smiles back is going through an identity change. Goldfish crackers will temporarily be known as Chilean Sea Bass Crackers, the company announced Wednesday. The popular cheddar ...

That's right. Goldish is now Chilean Sea Bass. The snack, initially made for adults, has morphed into a longtime kids' option. And the Pepperidge Farm-owned brand just can't have that be the only ...

To lure more adults to its Goldfish crackers, The Campbell Soup Co. is temporarily changing the snack catch to Chilean Sea Bass. The food company on Oct. 23 launched Pepperidge Farm Chilean Sea ...

Even with the temporary rebranding, the appearance and recipe of the snack is the same as the traditional goldfish crackers. The limited edition crackers branded as Chilean Sea Bass can only be found ...

Goldfish, the fish-shaped cheddar crackers made by Pepperidge Farm, has temporarily changed its name to Chilean Sea Bass in hopes of appealing to "sophisticated" adults who "think Goldfish are ...

CAMDEN, NJ. — To lure more adults to its Goldfish crackers, The Campbell Soup Co. is temporarily changing the snack catch to Chilean Sea Bass. The food company on Oct. 23 launched Pepperidge Farm ...

Despite rebranding as a popular seafood menu item, the recipe and appearance of the ... told CNN. But the Chilean Sea Bass snacks won't appear on shelves: Bags featuring the branding are only ...