My first watch was the Swatch Jelly Fish. A popular choice for anyone who came of watch-getting age in the 1980s, it was another classic of its time, featuring as it did fashion-forward red ...
It’s been a good few months since Swatch and OMEGA have released a new MoonSwatch. Introducing the Mission to EarthPhase, a non-limited Speedmaster-inspired chronograph that arrives in light ...
Swatch Group just opened its first Hamilton Watch store in the U.S. It’s located in Lancaster, PA where the brand got started in 1892. It’s a welcome homecoming, since many locals grew up as ...
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The next chapter in the MoonSwatch collection shifts perspectives and brings something new to the table. Is it enough to get you excited? Swatch has just announced a new model within the highly ...
Looking back at 1980, the median new home cost more like $68,000. But the 1980s weren’t exactly considered an easy time to buy a home. “Few periods have been as expensive to buy a home as the ...
And ever since its March '22 launch, the only way to secure a certified genuine one has been to either: a) visit one of the select few Swatch stores that occasionally stock a limited sum of a ...
Around three quarters of Swatch's revenue and higher share of profits are from higher-end watch and jewelry brands, and is not affected by smartwatch competition. Performance of low end brands is ...