Now, the Swatch x Tate Collection pays tribute to artists JMW Turner, Marc Chagall, Joan Miró, Fernand Léger, Henri Matisse, Wilhelmina Barns-Graham, and Louise Bourgeois with a series of watches ...

It’s that spooky scary season we’ve all come to love and everyone seems ready to join in on the action, even the most ...

This was no small thing for a Swiss watch brand, especially one that was founded just a year beforehand, in 1983. But unlike many makers from the cradle of high horology, Swatch didn’t have ...

“In the week after the Swatch x Omega release ... s merchandising director of sneakers & collectibles. “The collection still dominates our watch category – out of the top 25 best-selling ...

Swatch has revealed three new watches for the Paris 2024 Olympic Games. Their design is inspired by the sports of skateboarding, surfing and volleyball, and they are priced from £67 to £115.

Swatch Group just opened its first Hamilton Watch store in the U.S. It’s located in Lancaster, PA where the brand got started in 1892. It’s a welcome homecoming, since many locals grew up as ...

Welcome to Dialed In, Esquire’s column bringing you horological happenings and the most essential news from the watch world. Four decades ago, the folks at Swatch decided to host the first-ever ...