With few exceptions, the updates all leverage AI in an effort to create a more personalized and powerful experience for users.

Bing, the other service for which Microsoft introduced new AI features today, is receiving a capability similar to Think Deeper. It’s accessible through a new “Deep search” button on the search results page. Selecting the option configures Bing to generate detailed natural language response to user questions.

After an underwhelming launch in June, Microsoft is retooling Copilot and Copilot+ to make it match up to its competitors a bit more. It's a mixed bag of an update though: It’s losing some of its initial,

Microsoft detailed today the “next phase” for its Copilot chatbot, which will evolve into an “AI companion for everyone."