The start-and-stop nature of augmented reality and virtual reality got another start recently, after Meta showed off its ...

智通财经APP获悉，华创证券发布研报称，相比于VR和MR，AR眼镜与现实交互性更强且重量更轻，更适用于日常长时间佩戴。目前AR市场的发展主要依赖于C端的进一步渗透，内容端和硬件端协同发展，此外终端售价逐步下探，AR有望在消费级市场大规模落地。近期，头 ...

For many years, augmented reality (AR) was often perceived as a technology primarily intended for consumer entertainment.

在当今快速发展的科技时代，增强现实（AR）技术正在改变我们生活的方方面面，尤其是在购物体验中。随着消费者对个性化和互动性的需求不断增加，AR技术为零售商提供了全新的方式来吸引顾客并提升购物体验。本文将探讨增强现实在购物体验中的多种应用，分析其对消费者行为的影响，并展望未来的发展趋势。

Philips Hue has upgraded its app with a new AR feature that allows you to preview how their lights would look in your home.

There have been multiple signs suggesting that Apple's mixed reality Vision Pro headset is struggling to take off, both due ...

Meta's impressive demo of its Orion AR glasses has got us interested in augmented reality specs again, and a small tidbit of ...

TDK 株式会社成功研发出采用铌酸锂（LiNbO3）薄膜的4K 智能眼镜 全彩激光控制 设备。该设备将在2024年10月15日至18日期间于千叶举行的CEATEC 2024（日本千叶市国际电子高新科技展览会）上展出。

In an exclusive conversation with CNET, the startup's founders discuss the shift, including refunds for preorders and the ...

Apple doesn’t market them as AR devices, but AirPods have become masters of augmenting reality for your ears with these ...