Goldfish, the fish-shaped cheddar crackers made by Pepperidge Farm, has temporarily changed its name to Chilean Sea Bass in hopes of appealing to "sophisticated" adults who "think Goldfish are ...

(WJW) – Snack lovers can look forward to a playful twist on a childhood favorite, as Goldfish® announces a limited-time renaming of its iconic Cheddar crackers to “Chilean Sea Bass.” ...

Goldfish crackers are being temporarily rebranded as Chilean Sea Bass to reach adult consumers who might otherwise think the snack is just for kids. Limited-edition bags of the crackers that have ...

That’s right. Goldish is now Chilean Sea Bass. The snack, initially made for adults, has morphed into a longtime kids’ option. And the Pepperidge Farm-owned brand just can’t have that be the ...

If you went fishing for some “Chilean Sea Bass Crackers” you might be stuck at the dock for a while. Goldfish announced that it would be temporarily changing its name to appeal to adult consumers.

The snack that smiles back is going through an identity change. Goldfish crackers will temporarily be known as Chilean Sea Bass Crackers, the company announced Wednesday. The popular cheddar ...

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