Goldfish, the fish-shaped cheddar crackers made by Pepperidge Farm, has temporarily changed its name to Chilean Sea Bass in hopes of appealing to "sophisticated" adults who "think Goldfish are ...

If you went fishing for some “Chilean Sea Bass Crackers” you might be stuck at the dock for a while. Goldfish announced that it would be temporarily changing its name to appeal to adult consumers.

"We know the love for Goldfish spans all ages. Chilean Sea Bass is a playful nod to adults that the iconic fish-shaped snack is for grown-up tastes too," Goldfish Vice President Danielle Brown ...

Fret not, the recipe is still the same, and the name change is only temporary ... and a note on the website suggested customers return the following morning “to fish for more Chilean Sea Bass.” A ...

"We know the love for Goldfish spans all ages. Chilean Sea Bass is a playful nod to adults that the iconic fish-shaped snack is for grown-up tastes too," Goldfish Vice President Danielle Brown said in ...

The Pepperidge Farm snack brand is tweaking its name for a limited time to “Chilean Sea Bass,” a more grown ... as a popular seafood menu item, the recipe and appearance of the snack aren ...

"Chilean Sea Bass is a playful nod to adults that the iconic fish-shaped snack is for grown-up tastes too," said vice president of Goldfish, Danielle Brown. In case it wasn't clear already ...

That's right. Goldish is now Chilean Sea Bass. The snack, initially made for adults, has morphed into a longtime kids' option. And the Pepperidge Farm-owned brand just can't have that be the only ...

"Chilean Sea Bass is a playful nod to adults that the iconic fish-shaped snack is for grown-up tastes too," said Goldfish Vice President ... Even with the temporary rebranding, the appearance and ...

The actual Chilean sea bass also earned its popularity through a name change. Its first name, given to it by biologists, was the Patagonian toothfish. A fish vendor named Lee Lantz invented the ...

“Chilean Sea Bass is a playful nod to adults that the iconic fish-shaped snack is for grown-up tastes, too.” In particular, Campbell Soup said it’s targeting the Chilean Sea Bass crackers at ...