Since there’s no need for hardware, piecing together The Bed feels almost like playing a giant game of Jenga in reverse: Upon completion, you end up with a nice-looking bed rather than a ...
Here are some of the things you'll need to keep in mind if you're thinking of buying a mattress from Ikea. If you're lucky enough to be getting in eight hours' sleep every night, then you'll spend ...
Retailer IKEA used a research-focused approach to reposition its Wonderful Everyday brand platform, globally, prompted by COVID-19 and audience concerns about climate change. By 2019 IKEA UK's ...
Norton, Michael I., Daniel Mochon, and Dan Ariely. "The IKEA Effect: When Labor Leads to Love." Journal of Consumer Psychology 22, no. 3 (July 2012): 453–460.
SINGAPORE — Swedish furniture brand IKEA has issued a recall of its SUNDVIK changing table and chest following reports received of children having fallen off it. IKEA made a parody ad that took a ...
giving your bed an elegant and airy look. It’s the perfect addition, especially for these cold months when you just simply need a little bit of color to boost your mood. On the IKEA site ...
LONDON, Oct 10 (Reuters) - IKEA annual sales fell 5% after the Swedish budget homeware retailer cut prices in a bid to attract more shoppers and maintain its share of a shrinking home furniture ...