Gatorade has collaborated with top athletes on signature bottles for years, and last year the brand also began offering some customization capabilities for squeeze bottles on its website.

Available exclusively on Gatorade.com ... athletes can personalize their own one-of-one signature bottles The new ability to create custom designs using AI for inspiration takes existing ...

The ability to create custom designs via AI will take the ... expression and maintaining the look and feel of the Gatorade Squeeze Bottles. This design experience will be available on the Gatorade ...