Hydration-boosting, functional and non-alcoholic (non-alc) beverages will continue their growth in 2025, but generations are ...

In the past month alone, the All-American signed a multiyear contract extension with Nike, according to ESPN’s Shams Charania, and inked a massive deal with Gatorade ... find a fit just as ...

Consumers are turning away from pricier Starbucks coffee, McDonald’s Big Mac meals, Doritos, Monster energy drinks and ...

CU Boulder acknowledges that it is located on the traditional territories and ancestral homelands of the Cheyenne, Arapaho, Ute and many other Native American nations. Their forced removal from these ...

22, people in the United States, Canada and other select international locations can purchase two new drinks in partnership with the upcoming movie “Wicked.” The limited-time drinks are ...

On Saturday, fitness and energy beverage product CELSIUS unveiled its latest Instagram post that showed three photos of Watkins endorsing the Live Fit product ... the energy drink brand were ...