Michelle Phan, born in Boston to Vietnamese parents, started her career at age 15 as a blogger. Phan, 27, rose to fame in 2007 with her YouTube makeup tutorials. Her channel has 7.5 million ...

It was a moment that I’ll never forget. I want more people to have moments like that. Phan launched the beauty subscription company Ipsy and the beauty brand EM Cosmetics. Back to Firsts ...

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The online beauty sphere has seen a myriad of trends come and go since the dawn of time — or since Michelle Phan uploaded her first YouTube video back in 2007. Needless to say, the community ...

Brands and retailers are turning towards influencers as major marketing channels, from Kim Kardashian snapchatting Airbnb accommodations to Cupcakes and Cashmere’s clothing line with Nordstrom ...