Philadelphia cream cheese has been the category leader since its inception. But in the last year, it was under threat. A rising inflation meant Millennials and Gen-z had a lower ...
Back in 2021, the pandemic crisis led to a shortage of Philadelphia Cream Cheese, resulting in a missed opportunity to capitalize on the end-of-year holidays, where cheesecake sales typically soar.
Philadelphia is the market leader in cream cheese, Morning Consult's Moquin said. But when it became harder to find, store brands became a solid second option, she said. "They were having a lot of ...