Starbucks’sSBUX0.16%increase; green up pointing triangle new chief executive called for a dramatic overhaul of the business after disclosing steep quarterly setbacks in its biggest markets ...
When it comes to affordability, Starbucks falls behind its competition, at least according to a new report. Only 51% of customers believe the Seattle-based coffee chain is affordable, data ...
(Reuters) -Starbucks' new CEO Brian Niccol has his work cut out for him. Tasked with reassuring investors that the company's coffee shops are still hugely popular in the U.S., Niccol also has to ...
The new boss of Starbucks has promised to simplify its "overly complex menu" as the coffee chain attempts to win back customers and boost falling sales. Brian Niccol said the company needed to ...