Swatch Group just opened its first Hamilton Watch store in the U.S. It’s located in Lancaster, PA where the brand got started in 1892. It’s a welcome homecoming, since many locals grew up as ...
Swatch Group owns a good share of the Swiss watch industry, seeing turbulence throughout the introduction of the Apple Watch and through economic issues. Despite a broad brand portfolio ...
My first watch was the Swatch Jelly Fish. A popular choice for anyone who came of watch-getting age in the 1980s, it was another classic of its time, featuring as it did fashion-forward red ...
It’s been a good few months since Swatch and OMEGA have released a new MoonSwatch. Introducing the Mission to EarthPhase, a non-limited Speedmaster-inspired chronograph that arrives in light ...
Lastly, if you turn the watch around, you will find an image of Neil Armstrong ... Honestly, I would have loved to see Swatch expanding the collection of MoonSwatches that you can order online.
It would come from an unlikely source. Swiss watch producer Swatch, at that time just a year into operation, recognised the burgeoning movement’s global appeal. Diving head-first into new-wave music, ...