Yum Brands, the owner of fast-food giants Taco Bell, Pizza Hut and KFC, says new pilots of AI-driven marketing campaigns are ...

Taco Bell is offering a new menu with five previously discontinued items, including the Tostada and Gordita Supreme.

Taco Bell fans will be happy to hear that a beloved menu item from the '90s appears to be making a big comeback at some ...

When Sean Tresvant became Taco Bell’s CEO, he heard a piece of advice that stuck with him — and helped him quickly adapt to ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

If you’re one of the people who can’t get enough of the Bell’s fries and get them often, its latest Nacho Fries Lover’s Pass ...

Workers prepare for the grand opening of Taco Bell on Friday at 1739 Sherman Ave. They're rolling out the purple carpet for ...

What makes a fast food chain fall into the "low quality" category is more than just mediocre flavor — it's murky antibiotic ...

It's one thing to get your food quickly in a restaurant drive-thru but it's another thing to receive what you ordered with ...

While other fast-food brands have been struggling with sales declines and other financial woes, these two chains have been ...