While the Hispanic market is often treated as a homogeneous group, understanding its diverse subsegments is critical for ...

“The view of the BWG is that the ASA’s own use of the Churchill English bulldog in their own advertising is normalising ...

As new tools and platforms keep emerging, advertising, marketing and public relations experts must be prepared to learn and ...

An Ann Arbor-based advertising agency whose owner was looking to retire has been acquired by a Grand Rapids firm seeking to expand its capabilities across the state and as a step toward larger growth ...

Local Chattanooga agency 8Bend Marketing has rebranded to “Human Powered.” The agency changed its name to align with its core ...

DDB Group Sydney announced its new sustainability initiative – a unique partnership with the international #ChangeTheBrief ...

Long-time marketing professionals, Cameron Roberts, Duncan Allan and Tom O’Connor, have consolidated their expertise into a ...

Creative comms company ICON Agency is working with Cancer Council Victoria to release the next stage of its Food Fight ...

The modern AOR must be ambidextrous, capable of operating in blue-sky territory while simultaneously employing a scientific, ...

T-Mobile has initiated a social media agency review for its T-Mobile and Metro by T-Mobile brands, the company confirmed to ...

Silver Spoon Agency is proud to announce that it has been honored as a winner with three awards in three categories in the ...

As Australia witnesses the easing of consumer pessimism, we might soon find businesses reinvigorating their marketing efforts ...