Nearly 20% of menopausal women struggle with finding the right doctor and health care experience, according to Anne ...

Emerging technologies are poised to redefine marketing in 2025, and the latest trends point to a future shaped by AI-driven ...

When it comes to modern marketing tactics, you can’t be all things to all people. Even beyond Gen Z, 71% of consumers expect ...

Brands have discovered a new seasonal sampling tool—Advent calendars. Burger King is the latest marketer to jump on the trend ...

Mint purchased 226 airings of its “Mintfomerical” across 16 networks including A&E, Food Network, History Channel, ION ...

Gerry Graf’s Astroland Advertising Festival seeks fresh perspectives from jurors with less than five years of experience.

These direct-to-consumer brands took innovative approaches to marketing in 2024 and got engagement boosts in the process.

Ahead of looming tariffs next year, retailers are offering deeper discounts earlier than ever to spur holiday season shopping ...

More attention and advertising dollars flowed into sports in 2024 behind big events such as the Olympics and the Super Bowl, ...

Are you a print subscriber? Activate your account. Robert Conner is an expert in LGBTQ communications and manager and media relations lead of Scott Circle Communications. 11.20.24 @ 06:00 AM ET ...

Comcast Corp. plans to spin off cable TV channels including MSNBC, CNBC and USA, according a person a familiar with the ...

Nissan has appointed Allyson Witherspoon as U.S. chief marketing officer. Witherspoon, who held the position less than two ...